RELEASING TUESDAY, MAY 19TH

The same drive that got you here
might be what’s keeping you from there.

A leadership fable about five business owners in a small group coaching mastermind, and the hidden beliefs that formed long before any of them were in a leadership role.

By Angela Belford  ·  Author of Traveling Light and Be Freaking Awesome

Preorder and receive the Seven Beliefs Somatic Recognition Guide, a private launch-day gathering with Angela, and more.

The Invisible Edge by Angela Belford
“

This is not a book about doing more. It’s about understanding what’s been driving your success and quietly making it unsustainable.

From the back cover of The Invisible Edge

The Question This Book Asks

You’re successful.
So why does it still feel like this?

You work hard. You get results. You’ve built something worth being proud of.

But you’ve also noticed something: maintaining what you’ve created takes more out of you than it should. And the thought of growing further brings as much dread as it does excitement.

What if that’s not a sign you need to push harder?

What if it’s a sign that something underneath the surface has been running your decisions for years, and it’s time to look at it?

That’s the question at the center of this book.

Performance and Cost gauges - both running at maximum

Both gauges pegged. The cost of running at peak quietly catching up with the performance.

An open book on a boardroom table at dusk, city lights beyond the windows

This is a fable. Not a framework.

The Invisible Edge is a leadership fable. Five fictional business owners, a small group coaching mastermind, and the hidden beliefs each of them has been carrying since long before they were in any leadership role. Each of them is about to find out what it’s been costing them.

📖

The story is a fable.

Named characters, real business situations, dialogue and scenes. People you’ll recognize in moments that feel uncomfortably familiar.

👁

The coaching process is real.

The methodology is embedded in the story, not taught in bullet points. You learn by watching it happen to someone else.

🧠

The moment of recognition will feel true.

When each character finally sees what’s been running them, that part won’t feel like fiction at all.

Angela Belford, executive coach and author of The Invisible Edge

About the Author

Angela Belford

I’m Angela Belford. I’m an executive coach, speaker, and business owner, and I’ve spent more than two decades helping leaders and family business owners go from good to great.

I bought my first business in 1999, and I’ve been in the trenches of real business ever since. In 2008, I rebranded as The Belford Group when we expanded into marketing services, which means what I teach comes with both methodology and street cred that goes back over 25 years. I’ve written two other books before this one, Traveling Light and Be Freaking Awesome. When I’m not working, I’m probably being called Lala by my grandchildren or traveling somewhere I’ve been meaning to go.

I wrote The Invisible Edge because I kept watching the same thing happen with the leaders I work with. They had the strategy. They had the mindset. And something was still in the way. This book is my attempt to name what that something is, in a way you can feel rather than just read.

Angela

25+

Years coaching
leaders

3

Books
published

1999

In business
since

Common Questions

Questions About Preordering

Tuesday, May 19th. Preorders will receive their copies on or just after that date, depending on format and shipping.
Hardcover, softcover (paperback), and ebook. You'll choose your format at checkout.
It's a leadership fable, which means it's both. There are named characters, scenes, dialogue, and a story that moves forward. But the story exists to carry a real coaching methodology. You read it the way you'd read fiction. The insight arrives the way it does in a good fable: you see it happen to someone else first, and then you feel it in yourself.
The digital bonuses (the Seven Beliefs Somatic Recognition Guide, the audio walkthrough, and the gathering invitation) will be emailed to you after you complete your purchase. The signed bookplate for direct buyers will be mailed separately so it arrives before the book itself.
You can. Once the Amazon preorder link is live, you'll be able to purchase there. To receive the preorder bonuses for an Amazon purchase, you'll forward your Amazon receipt to the address we provide, and we'll send your bonuses.
Yes. If something changes before the book ships, we can cancel your preorder and issue a full refund. After the book ships, our standard return policy applies.
An audiobook is in the works but won't be available at launch. If you'd like to be notified when it releases, add your email to the list below.
Yes. Groups that preorder 10 or more copies can claim a group coaching call with Angela (first 10 groups only). After checkout, reply to your order confirmation with "Group Call" and the number of copies, and we'll coordinate.

Ready?

Find out what’s been running you.

The book is live. Order your copy today and start reading tonight.

Stay in the loop

Not ready yet? No pressure.

Drop your email and we’ll send you the first chapter. You’ll know within a few pages whether this book is for you.

© 2026 Angela Belford. All rights reserved.